Network-Based Analytics provides platform-specific insights so you can understand how your content performs on each social network.

Available Metrics

Metrics vary by platform but may include:

  • Reach / Impressions — How many people saw your content.
  • Engagement — Likes, comments, shares, retweets, saves, etc.
  • Follower Growth — How your audience is growing over time.
  • Click-Through Rate — How often people clicked links in your posts.
  • Best Performing Posts — Your top posts ranked by engagement.

Viewing Network Analytics

  1. Go to Analytics in your dashboard.
  2. Select a specific channel or filter by network type (Facebook, Instagram, X, etc.).
  3. Choose a date range.
  4. Review the dashboard graphs and data tables.

Tips

  • Compare performance across networks to find where your audience is most engaged.
  • Identify the best days and times to post based on historical data.
  • Use these insights to refine your content strategy and posting schedule.

Note: Advanced analytics and data export are available on Professional and Enterprise plans. See Plans and Feature Comparison.